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In
Great Company - Unlocking the Secrets of Cultural Transformation (Edition 2) Executive Summary In the first edition (2006), we focused on an in-depth approach to how companies go about creating organisational change. Since then, the world at large has experienced extraordinary external drivers including the global financial crisis and devastating natural disasters. This lead to us revisiting three of the original case studies to investigate how these impacts test the initial investment in company culture and enable these businesses to be resilient and sustainable in tough conditions. The dominant theme to emerge from the updated research was the sustainability of cultural change and the benefits of the "Constructive Core". Whilst the original research answered these questions:
The updated edition takes this one step further:
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